Location: Palo Alto, CA
URL: http://www.ideo.com/careers/
Position Summary:
IDEO helps companies innovate. We design products, services, environments, and digital experiences for organizations seeking new ways to provide value for their customers. Our work environment appeals to self-directed, flexible types who have great interpersonal skills, learn quickly, work and play hard.
IDEO is seeking a marketing manager of digital media to plan, develop, and implement the effective use of web-based technologies in support of our global business and marketing needs. As the primary director, creator, and evaluator of IDEO’s public-facing web channels, this person will be concerned with these types of questions:
· How can we improve existing sites in order to better communicate IDEO’s capabilities, offerings and values?
· How can we use web-based channels to support client relations, build new relationships, and distribute and sell IDEO content and products?
· What opportunities exist to experiment with new web-based products and services in ways that create value for IDEO clients, employees, partners and customers? How can we use social networking tools to strengthen the value and relationships with current and future customers and clients?
· What is the business case to be made for existing and future web channels?
As a member of the marketing communications team, the web marketing manager will collaborate with a small team of content generators to build a cohesive future-facing plan for the firm’s corporate websites as well as commerce sites and content portals. The web marketing manager will also work closely with our global IT department and Knowledge Sharing and Information Systems groups to develop standards as they align with the firm’s larger technology and web objectives.
As someone who can creatively engage with our organization through their craft, the web marketing manager would be responsible for the following:
· Collaborating with IDEO’s marketing and business leadership to define opportunities and formats for web commerce/direct marketing of IDEO products, publications, and tools.
· Curating and maintaining the IDEO web sites to produce an accurate, easily navigated site with progressive design and content.
· Overseeing site designs in conjunction with IDEO’s Design Directors to ensure a brand-consistent user experience.
· Collaborating with IDEO’s interaction design community and Global IT group, continuously scan the horizon, reviewing and recommending of appropriate web technologies. Recommend experiments and new directions to support the design of experiences.
· Analyzing and reporting on site management and development initiatives.
· Establishing documentation protocols for systems, policies and procedures.
Other good stuff:
You consider yourself a creative problem solver. The business, marketing, and web producer parts of you are equally developed. You have an active digital life, and can point to non-work related evidence that you participate actively in new media. You understand the complexities of working with a web team and producing a web site. You have 5 years of marketing experience with a nice blend of marketing and digital life. You might have dabbled in HTML or PHP/ASP as a hobby and are familiar with what it takes to design excellent web experiences. You’re a great communicator in speech and writing. You like to run experiments. You can inspire a team and are at your best when you’re connecting with people to solve a problem or create something new. Additionally, this role will require some travel.
To apply: Please send resume and cover letter to: http://www.ideo.com/careers/ Please, no phone calls.